I was excited to present “why product managers should care about product marketing” at Product Camp PDX last weekend. After inspiring product managers to become more market driven for a dozen years as a Pragmatic Marketing instructor I needed my public speaking fix. So I popped up to Portland and proposed my session. Thankfully, I got enough votes to present.
As if product managers don’t have enough to do, I’m telling you to focus on content too? YES!
Discover:
- Three simple reasons why product managers should care about content marketing
- Some good content marketing resources
- Some examples of great content
What is your favorite piece of content and why? Did it inspire you? Educate you? Move you?
Should product managers care about content marketing?
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